3 Helpful Tools to Help Digital Marketing

Nathan Garcia
Oct 31, 2023

Why you still need to use marketing tools? Even though traditional marketing tools are still useful, the competition in any industry is tougher than ever, and if you don’t try to reinvent or experiment, you’ll surely be left behind.

Using the right marketing tools is an incredible way on how you can employ or formulate new marketing techniques and strategies that can help you widen your reach. With the appropriate tool, apart from the fast and efficient business operation or tracking, improved customer relationship, ROI is achievable in just a short amount of time.

Since there are multitude marketing tools out there, it is a must to select the right ones that are suitable according to your business type, products or services offered, the size of your business and others. This blog will provide you the information of the top marketing tools you should not miss using.

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1.) HubSpot

What is HubSpot?

HubSpot is one of the leading marketing tools today designed for any size and type of businesses. The primary objective of HubSpot is to help entrepreneurs’ use content marketing to boost their web traffic and convert web visitors into leads.

With HubSpot web builder, updating website can be seamless wherein there’s no need to hire developer and designer. It will allow the website owner to customize their website in terms of content, design and feel according to their target audience.

Highlights of HubSpot

  • Create blogs and publish blogs easily
  • Measure clicks
  • Manage and set apart leads
  • Gauge impressions
  • Analyze CTA (Call-to-Action)
  • Automate social media efforts

Cost of HubSpot

The pricing of HubSpot depends on the package you want to use. Free HubSpot CRM, Service Hub, Sales Hub, and Marketing Hub are the available plans that you can avail, and of course, each of these packages does have a corresponding price. You have to select the one that you think can help boost your marketing efforts.

2.) Hootsuite

What is Hootsuite?

Without a doubt, social media is very powerful at this age and time. Using the influence of social media is a must to make sure you are active. Hootsuite is a marketing tool that can help you manage your social media accounts such as Facebook, Instagram, YouTube, LinkedIn, Twitter, Pinterest, and others.

Highlights of Hootsuite

  • Manage all social media altogether
  • Monitor multiple channels
  • Automate social media accounts with one platform
  • Schedule numerous posts at one click
  • Robust analytics to check engagement, audience location, and links

Cost of Hootsuite

Hootsuite is available in three plan options such as professional plan, team plan, and business plan. The pricing also varies according to your requirements. There’s a 30-day trial for free to try this platform is suitable for you or not.

3.) Trello

What is Trello?

If you are having a hard time managing your projects, Trello is all you need. This marketing tool is one of the leading in the market today. The main goal of this platform is to help the business owner to track the task, files, and information of the team.

Highlights of Trello

  • Quick overview
  • Easy organization with labels, tags and categories
  • Data filtering
  • Drag & drop functionality
  • Activity log
  • Search function
  • Assign task

Cost of Trello

Trello is available in three plans such as Free (0 fees), Business Class ($9.99) and Enterprise ($20.83). Each of these plans does have varied features, make sure to select the one that is appropriate to your needs.

In conclusion, choosing the best marketing tools that are suitable for your needs is essential. You need to assess your needs, compare tools features, benefits and price first before you select. Once you have decided you can now use it as part of your marketing campaign. 

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